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Hydrating Serum Foundation

Hydrating Serum Foundation

 (6898 Reviews)
100+ orders
in the last 24h
999+
Happy Customers

Full coverage, natural finish — no cakey look

 💦Serum-light texture, deep hydration

🎨Evens tone, hides redness & spots

🌸Smooth, skin-like glow — weightless feel

📣Save up to 20% with our Subscribe & Save Offer

Regular price $42.99
Regular price $42.99 Sale price $85.99
SAVE 50% Sold out
 
🔥29N Light-medium
🔥29N Light-medium
22N Light
22N Light
16N Fair-light
16N Fair-light
47S tan-deep sand
47S tan-deep sand
 

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serum foundation brush

serum foundation brush

$7.99 $39.00
Hydrating Serum Foundation

Hydrating Serum Foundation

Regular price $42.99
Regular price $42.99 Sale price $85.99
SAVE 50% Sold out
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No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

No cakey look

Deep hydration

Even out skin tone

Flawless coverage that still feels like skin

A hydrating serum foundation designed to cover dark spots, redness, uneven tone and texture — without heavy cakey finish.

Full coverage Lightweight Hydrating
Smooth coverage. Easy blending. Everyday comfort.
Instantly more even-looking skin Buildable coverage for spots, redness, dullness and uneven tone.

Coverage you can see. Comfort you can feel.

Designed for everyday wear, this foundation helps create a smoother, more even-looking complexion while keeping the finish fresh and natural.

Covers the look of spots & redness

Helps even out visible discoloration, redness and dull-looking areas.

Lightweight & breathable

Feels comfortable on skin without heaviness or caking.

Long-lasting wear

Stays fresh throughout the day with minimal touch-ups needed.

Natural finish

Creates a smooth, skin-like appearance without looking overly matte or shiny.

Why It Looks Better on Skin

The secret is thin, buildable coverage. Start light, blend evenly, then add a second layer only where you want extra coverage.

1

Buildable Coverage

Go from natural everyday coverage to a more polished full-coverage look.

2

Natural Finish

Lightweight formula blends seamlessly for a skin-like finish.

3

Long-Lasting

Stays fresh and flawless throughout the day without fading.

Made for Real Skin Days

Dark spots, redness, dullness, uneven tone — this is coverage made for the things your regular foundation does not fully handle.

Before: Uneven tone and visible redness
After: Smoother, more even-looking skin

Ordinary foundation vs. serum foundation

Get the coverage you want without the heavy foundation look

Ordinary foundation
Serum foundation
Feels thick and heavy
Lightweight serum-like feel
Can clog pores
Non-comedogenic formula
Dries out skin
Hydrates and nourishes

How to get the best finish

For the most natural result, use thin layers and blend outward with the included brush.

1

Shake well

Shake before use to help the formula apply evenly.

2

Apply thin layer

Start with a small amount and build coverage gradually.

3

Blend outward

Use the included brush to blend from center outward.

4

Set with powder

Finish with a light dusting of setting powder for all-day wear.

90-Day Money-Back Guarantee

We're confident in our product quality. If you're not satisfied, return it within 90 days for a full refund.

✓ 100% Satisfaction ✓ Fast Shipping ✓ Easy Returns

Frequently Asked Questions

live_help

Is this foundation full coverage?

Yes. It is designed to provide buildable full coverage. Start with a thin layer, then add more only where you want extra coverage.

live_help

Will it look heavy or cakey?

The formula is designed to feel lightweight with a smoother, skin-like finish. For best results, apply thin layers and blend with the included brush.

live_help

Does it come with the brush?

Yes. The foundation brush is included with your order while the offer is available.

live_help

How do I choose my shade?

Choose the shade closest to your neck and jawline. If you are between shades, select the slightly lighter option for a more natural daytime look.

live_help

Can mature skin use it?

Yes. The lightweight texture is suitable for skin that wants coverage without a heavy, dry-looking finish.

Real-Looking Coverage Women Actually Wear

★★★★★
4.9/5 based on verified reviews
4.9
★★★★★

Average Rating

5 stars
85%
4 stars
10%
3 stars
3%
2 stars
1%
1 star
1%
SM
Sarah M. ✓ Verified Buyer
★★★★★
Finally full coverage that does not look heavy
I wanted something that could even out my redness and little dark spots without making my skin look older. This goes on smoother than I expected and the brush makes it easy to keep it thin.
Finally full coverage that does not look heavy
JL
Jessica L. ✓ Verified Buyer
★★★★★
Looks like skin, just better
I like coverage, but I hate when foundation looks obvious. This gives me a more even look and still feels lightweight. I use a tiny bit more around my cheeks and nose.
Looks like skin, just better
ER
Emily R. ✓ Verified Buyer
★★★★★
My redness is much easier to cover
I have redness around my nose and cheeks, and this covers it better than my everyday foundation. I still look like myself, just more put together.
My redness is much easier to cover
VC
Vivian C. ✓ Verified Buyer
★★★★★
Good for everyday makeup
I use one light layer for work and add a little more if I am going out. It does not feel thick, and it blends fast with the brush.
Good for everyday makeup
LP
Linda P. ✓ Verified Buyer
★★★★★
Does not settle as badly as my old one
Most foundations sit in my lines by lunchtime. This one wears softer on me. I still prep my skin, but the finish is much more flattering.
Does not settle as badly as my old one